Studio Blackburn creates unified branding for Ellis Butchers' two Blackheath shops
By
Eliza Williams
Summary
Studio Blackburn has created a unified branding strategy for Ellis Butchers, a sustainable whole-carcass butcher with two shops in Blackheath, London. The branding is described as "unapologetically meat" and uses a multifaceted architecture to give each shop its own personality while maintaining a cohesive umbrella brand. The project involved developing distinct visual identities for the historic Blackheath Village location and the Blackheath Standard shop.
Source
Key quotes
· 2 pulledWe developed a multifaceted architecture strategy to manage the two distinct shop personalities under the overarching Ellis Butchers umbrella
unapologetically meat
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