Hands-On With OpenAI's ChatGPT Ads Beta: A Basic But Promising Start
By
Jon Loomer
Summary
OpenAI has launched a self-serve ads beta for ChatGPT in the US. The author shares hands-on impressions after gaining access, describing the OpenAI Ads Manager as extremely basic compared to mature platforms like Meta. The article walks through campaign setup, ad groups, creative options, and reporting, emphasizing that this is a true beta product that will evolve rapidly.
Source
bskyHands-On With OpenAI's ChatGPT Ads Beta: A Basic But Promising Startjonloomer.comKey quotes
· 3 pulledOpenAI Ads Manager is basic in every way.
I don't think you can appreciate just how complicated Meta advertising has become until you create an OpenAI campaign.
What we see today is likely to look different tomorrow.
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