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TechRadar: ‘No customer or user wakes up and says, “I hope I get to talk to a chat bot or an AI agent today”‘: Survey claims brands which sound more “human” will get ahead in the AI age

Brian Solis20d agoen
Read on briansolis.com

From the article

via Craig Hale, TechRadar Consumers just want real, human sources Consumers are experiencing ‘bot fatigue’ after interacting with impersonal AI, WordPress VIP finds. 61% can’t even name a brand that’s using AI well in marketing or CX. AI is emerging as a discovery layer, not a customer service replacement. New research from WordPress VIP has uncovered just how much AI is impacting browsing and online shopping habits, with three in four (74%) consumers believing the Internet feels less ‘human’ than... The post TechRadar: ‘No customer or user wakes up and says, “I hope I get to talk to a chat bot or an AI agent today”‘: Survey claims brands which sound more “human” will get ahead in the AI age appeared first on Brian Solis .
Continue reading on briansolis.com

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