Mindful Chef Launches Brand Refresh in Partnership with Mother Design
By
Katy Cowan
Crackles when you bite it. Shows the baker did the work.
Summary
Mindful Chef, a UK premium healthy recipe box service, has unveiled a brand refresh created in partnership with Mother Design. This marks the next evolution for the brand, building on a previous overhaul by Ragged Edge. The new refresh aims to expand the brand world into something more expressive, editorial, and craft-led, reflecting changes in the post-pandemic market and consumer expectations.
Key quotes
· 3 pulledMindful Chef has today unveiled a brand refresh created in partnership with independent branding and design studio Mother Design, marking the next evolution for the UK's premium healthy recipe box service.
Mother Design was appointed to expand the brand world into something more expressive and craft-led approach.
Building on its recent overhaul by Ragged Edge, Mindful Chef has unveiled a new brand refresh by Mother Design, expanding its identity with a more expressive, editorial and craft-led approach.
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