Hyundai Department Store Pangyo 10th Anniversary: Graphic Design by Major Minority
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Summary
A graphic design project by Seoul-based studio Major Minority celebrating the 10th anniversary of Hyundai Department Store Pangyo. The store opened in August 2015 as the largest department store in Gyeonggi region, blending luxury retail with the tech-focused culture of Korea's "Silicon Valley." By 2025, it became the fastest department store in South Korea to surpass two trillion KRW in annual sales, establishing itself as a premier luxury destination featuring top brands like Hermès, Louis Vuitton, and Chanel.
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Key quotes
· 3 pulledThe Hyundai Pangyo opened in August 2015 as the largest department store in the Gyeonggi region, blending high-end retail with the tech-focused lifestyle of Korea's 'Silicon Valley.'
By 2025, it made history as the fastest department store in South Korea to surpass two trillion KRW in annual sales, cementing its status as a premier luxury destination.
It is famous for hosting the 'Big Three' luxury houses—Hermès, Louis Vuitton, and Chanel—alongside prestigious brands
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