Google Opens Beta for Travel Search Campaigns in Things to Do and Events Verticals
Google has expanded its Search campaigns for Travel to an open beta for the Things to Do and Events verticals. The update brings Search and AI Max features to these campaign types, allowing advertisers to centralize feed-based formats and text ads in a single place. The announcement outlines benefits for advertisers in the travel and events space.
Key quotes
This allows you to centralize feed-based formats and text ads in a single place.
You might also wanna read
A critical view of Cannes Lions: From creative celebration to tech sales trade show
The author, a former agency professional who has never attended Cannes Lions, offers a critical perspective on how the festival has evolved
buttondown.com·7h agoAI in advertising: Hype cycle or genuine shift? Ben Kay questions the narrative
Ben Kay reflects on the shifting narrative around AI in advertising, drawing a parallel to the hype cycles of past trends like the metaverse
Disney consolidates EMEA ad campaigns onto global Disney Ad Server, expanding automated ad buying across 15 markets
Disney has consolidated its EMEA advertising campaigns onto the Disney Ad Server, unifying the region with the same global infrastructure us
OpenAI's ChatGPT Ads Platform Adds AI-Powered Ad Generation Feature
OpenAI's ChatGPT Ads platform has introduced an AI-powered feature that automatically generates ad variations based on a user's website and
Hands-On With OpenAI's ChatGPT Ads Beta: A Basic But Promising Start
OpenAI has launched a self-serve ads beta for ChatGPT in the US. The author shares hands-on impressions after gaining access, describing the
OpenAI launches self-serve Ads Manager for ChatGPT with CPC bidding and conversion tracking
OpenAI has launched a beta self-serve Ads Manager for ChatGPT, moving beyond its initial pilot phase. The new platform allows advertisers to
searchenginejournal.com·4d ago
Comments
Sign in to join the conversation.
No comments yet. Be the first.