Ferrari Marketing Chief Enrico Galliera Departs One Month After First EV Launch
By
Ranjana Banerjee
Summary
Ferrari's longtime chief marketing and commercial officer, Enrico Galliera, is departing the company just one month after the launch of Ferrari's first-ever electric vehicle. His role will be taken over by Massimiliano Di Silvestre, formerly president and CEO. The leadership change comes amid reported backlash and controversy surrounding the brand's shift to electrification.
Source
bskyFerrari Marketing Chief Enrico Galliera Departs One Month After First EV Launchrswebsols.comKey quotes
· 3 pulledFerrari has announced a transition in its upper management, occurring just one month after the launch of its inaugural electric vehicle (EV).
Enrico Galliera, its longtime chief marketing and commercial officer, will be departing from the company.
His position in Ferrari's leadership hierarchy is set to be assumed by Massimiliano Di Silvestre, formerly the president and CEO.
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