Ferrari Luce: Ferrari's First Electric Vehicle Designed with LoveFrom
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· 4 sourcesFerrari has unveiled the Luce, its first electric vehicle (EV), designed in collaboration with Sir Jony Ive and Marc Newson's creative collective LoveFrom. Hacker News reported the vehicle features a Ferrari-engineered electric powertrain and a design emphasizing "clarity and refined simplicity," while Product Hunt noted it produces 1,050 horsepower from four electric motors. According to a post on Bluesky, the Luce's design language reportedly resembles Apple's aesthetic more than traditional Ferrari styling, marking a notable departure for the brand.
Crisp on the outside, thoughtful on the inside. A keeper.
Summary
Ferrari announces its first electric vehicle (EV), the Ferrari Luce, developed and manufactured in Maranello. The vehicle features a Ferrari-engineered electric powertrain that enables a radically new architecture combining high performance with spaciousness. The design was created in collaboration with Sir Jony Ive and Marc Newson at the creative collective LoveFrom, emphasizing a unified design language across exterior, interior, and interface with clarity and refined simplicity.
Key quotes
· 4 pulledUncompromising performance, engagement and spaciousness
Engineered, developed and manufactured in Maranello – the home of Ferrari expertise and excellence
The electric power source, Ferrari-engineered engines and advanced drivetrain affords a radically new architecture that uniquely combines extraordinary Ferrari performance with the luxury of spaciousness
Designed with Sir Jony Ive and Marc Newson at the creative collective LoveFrom, a singular design language unites the exterior, interior and interface with clarity and refined simplicity throughout
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