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Jony Ive-designed Ferrari Luce: Ferrari's first EV draws backlash for unconventional design

By

David Pierce

2d ago· 3 min readenNews

Summary

The article discusses the Ferrari Luce, Ferrari's first electric vehicle, which features a distinctive design by Sir Jony Ive. The car has generated significant backlash due to its un-Ferrari look, despite incorporating innovative technology and design concepts. The piece also teases additional topics covered on The Vergecast, including AI backlash, Sony's new RGB LED TVs, and more.

Key quotes

· 3 pulled
Most people will never own, drive, or even sit inside a Ferrari Luce.
With a decidedly un-Ferrari look, and lots of new technology and designs courtesy of Sir Jony Ive, the Luce is a lot of big ideas in a single swoopy package.
A lot of people really hate it.
Snippet from the RSS feed
Inside the design of and backlash against the Ferrari Luce, the latest on the AI backlash, Sony’s new RGB LED TVs, and more on The Vergecast.

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