Woofable Pet Care Platform Gets Modern Brand Refresh with Playful Design
Woofable, a pet care platform, has undergone a brand refresh led by designers David Charles and Dan Praise. The new identity features a bright, warm color palette, clean geometric shapes representing pets and toys, a sturdy sans-serif typeface, and customized icons. The design balances structural simplicity with approachability, creating a playful yet organized visual language for the brand.
Key quotes
Designers David Charles and Dan Praise crafted the entire identity, establishing a playful yet highly organized visual language.
The new branding uses a bright, warm color palette combined with clean geometric shapes.
By pairing a sturdy sans-serif typeface with customized icons, the brand identity remains approachable.
Every single element of the design layout balances structural simplicity with...
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