How Sustainability Drives Business Value Despite Political Resistance
By
L. Felipe Monteiro
Summary
Despite growing political and regulatory resistance to ESG standards, many companies are proving that sustainability can drive business value rather than dilute it. The article examines how sustainability is reshaping business models through innovation, employee engagement, and partnerships, using case studies from Brazilian pulp manufacturer Suzano, Swiss cement giant Holcim, and other firms to illustrate how sustainability can be a competitive advantage rather than a compliance burden.
Source
bskyHow Sustainability Drives Business Value Despite Political Resistanceknowledge.insead.eduKey quotes
· 3 pulledSustainability is facing increasing resistance.
Despite this climate, many companies are proving that sustainability can drive – instead of dilute – business value.
The sustainability agenda is forcing companies to rethink how they innovate, engage their people and collaborate with partners.
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