ReelShort Founder Joey Jia Details Asian Expansion Plans Through Telco Deals and Content Partnerships
By
Liz Shackleton
Summary
Crazy Maple Studio founder Joey Jia is expanding ReelShort, a pioneering microdrama platform, beyond North America into Asian markets. The company has signed carriage deals with Thai telco AIS and Philippine telco Globe, plus a content partnership with Korean studio Showbox. Jia outlined these moves at APOS as the beginning of an ambitious international expansion strategy. The platform, launched in 2022, streams English-language microdramas and is exploring AI-driven storytelling innovations, including the futuristic concept of creating stories set on Mars.
Source
DeadlineReelShort Founder Joey Jia Details Asian Expansion Plans Through Telco Deals and Content Partnershipsdeadline.comKey quotes
· 3 pulledNot content with pioneering a whole new video format in North America through the ReelShort microdrama platform, Crazy Maple Studio founder and CEO Joey Jia now has his sights set on conquering Asia.
After recently signing a carriage deal with Thai telco AIS, ReelShort announced at APOS this week a similar deal with Philippine telco Globe – as well as a content partnership with Korean studio Showbox.
Jia describes the three deals as just the start of an ambitious international expansion plan for the company.
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