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First reported by bsky
Apple raises MacBook and iPad prices amid memory cost surge, with more increases expected

Apple raises prices across Mac, iPad, HomePod, and Vision Pro lines amid RAM supply crisis

By

Allison Johnson

9d ago· 3 min readenNews

Summary

Apple has raised prices across nearly all its product lines — including Macs, iPads, HomePods, and the Vision Pro — in response to a severe RAM and component pricing crisis. The article uses Apple's famously generous margins as a bellwether: if Apple is raising prices, the supply chain situation is dire. Examples include the MacBook Neo's starting price jumping from $599 to $699, with hundreds of dollars in increases across many models.

Source

bskyApple raises prices across Mac, iPad, HomePod, and Vision Pro lines amid RAM supply crisistheverge.com

Key quotes

· 3 pulled
When Apple raises prices across nearly all of its product lines, you know that shit is well and truly real.
As far as prices go, Apple is kind of a reverse canary in the coal mine.
Prices jumped hundreds of dollars in many cases.
Snippet from the RSS feed
Apple’s price hikes in response to the RAM crisis underscore just how serious the situation is.

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