Pregnancy and baby tracker apps share intimate family data with advertisers, study finds
Summary
This article examines how pregnancy and baby tracker apps collect intimate family data — including health information, photos, and feeding schedules — and share it with third parties. Analysis reveals that 80% of these apps share personal data with advertisers, raising significant privacy concerns about how sensitive parenting data feeds into a larger data economy.
Source
bskyPregnancy and baby tracker apps share intimate family data with advertisers, study findssurfshark.comKey quotes
· 3 pulledFor millions of families, pregnancy and baby tracker apps have become part of daily life — logging kicks during pregnancy, tracking feeding schedules at 3 a.m., saving milestone photos, and helping exhausted new parents feel a little more in control.
But how private are these apps really?
The apps used to track your pregnancy and monitor your baby are doing more than just assisting with parenting — they are sharing intimate family data with a much larger data economy.
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