taoSTUDIO Creates Bilingual Packaging Design for Lushang Chinese Tea Blending Heritage and Modernity
By
abduzeedo
Summary
taoSTUDIO created a bilingual packaging design for Lushang Chinese Tea that merges hill silhouettes and tea leaf forms into a unified logo. The design balances traditional Chinese aesthetics with modern minimalism, carefully adjusting stroke details and visual weight to maintain legibility in both Chinese and English. The mark carries tension between written brush tradition and contemporary design, creating a cohesive structural identity for the tea brand.
Source
Twitter / XtaoSTUDIO Creates Bilingual Packaging Design for Lushang Chinese Tea Blending Heritage and Modernityabduzeedo.comKey quotes
· 3 pulledtaoSTUDIO builds a bilingual packaging design for Lushang Chinese Tea where hill silhouettes and leaf forms merge into a single structural identity.
The mark balances traditional Chinese aesthetics with modern and retro textures through careful adjustments to stroke details and visual weight.
Each character carries the tension between written brush tradition and contemporary minimalism without losing legibility across both languages.
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