Netflix struggles to compete with YouTube's free content model through paid subscriptions
By
Matt Schimkowitz
Summary
Netflix is attempting to compete with YouTube by adding more user-generated-style content, including video podcasts and potentially other free-content-inspired formats. However, the article suggests that Netflix's strategy of charging increasing subscription fees for content that mimics YouTube's free offerings (like celebrity interview podcasts) has been unsuccessful, as viewers are not willing to pay for what they can get for free elsewhere.
Source
The A.V. ClubNetflix struggles to compete with YouTube's free content model through paid subscriptionsavclub.comKey quotes
· 2 pulledYouTube has been eating Netflix's lunch for the last year with free, user-generated content that Netflix is dying to compete with.
Alas, no one wanted to pay the steadily increasing subscription fees to watch Pete Davidson interview his celebrity friends in a dank, cigarette-smoke-filled basement.
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