Beyond the launch post: indie agency founders open up about the harsh realities of year one
By
Tom May
Summary
The article explores the real, unfiltered experiences of creative agency founders who left secure jobs to launch their own independent studios in the UK. It covers the emotional and financial challenges of year one, including client acquisition struggles, cash flow gaps, self-doubt, and the loneliness of going solo, contrasting these realities with the polished public narratives often shared on social media.
Source
Creative BoomBeyond the launch post: indie agency founders open up about the harsh realities of year onecreativeboom.comKey quotes
· 3 pulledRight now, something is shifting in the creative industry.
The Drum has called 2026 the 'Year of the Indie'.
The first client. The months when the money doesn't come in. The moments of doubt that hit at 2am.
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