IAS Quality Connect Brings Transparency to Publisher Campaign Optimization
From the article
You might also wanna read
IAS launches Low-Quality GenAI Avoidance tool with performance data from 1 billion impressions
Integral Ad Science (IAS) has moved its Low-Quality GenAI Avoidance feature from open beta to general availability, a tool designed to help
ppc.land·1mo ago
Study finds Google AI Overviews reduce publisher clicks by 39.8% with no user satisfaction gain
A randomized field experiment with 1,065 desktop Chrome users provides the first causal evidence that Google's AI Overviews significantly re
ppc.land·6d ago
Amazon Publisher Services unveils six new monetization features including AI assistant and full-bidstream Signal IQ
Amazon Publisher Services (APS) announced six new capabilities at its annual APS Summit, covering publisher monetization areas including sig
ppc.land·1mo agoAmazon Publisher Services unveils six new monetization features including AI assistant and full-bidstream Signal IQ
Amazon Publisher Services (APS) announced six new capabilities at its annual APS Summit, covering publisher monetization areas including sig
ppc.land·1mo ago
Pew study finds Google's AI Overviews reduce publisher link clicks
A Pew Research Center study found that Google's AI Overviews, which display AI-generated summaries at the top of search results, significant
mashable.com·17d ago
Microsoft unveils Web IQ, Clarity citations, and MCP server for AI-powered advertising at Cannes Lions 2026
Microsoft announced a suite of AI advertising tools ahead of Cannes Lions 2026, including Web IQ grounding APIs for AI-native brand measurem
ppc.land·16d ago
Integrity and truth in marketing claims of accessibility testing tools
The article critically examines integrity issues in the marketing of accessibility testing tools, drawing parallels between the loss of trus
Integrity and truth in marketing claims of accessibility testing tools
The article critically examines integrity issues in the marketing of accessibility testing tools, drawing parallels between the loss of trus
Comments
Sign in to join the conversation.
No comments yet. Be the first.