Halifax brand to disappear from UK high streets as Lloyds rebranding begins in 2027; Howard Brown reflects on his iconic ad career
By
Julia Banim, Oliver Radcliffe
Summary
The article covers the rebranding of Halifax to Lloyds, which will see the Halifax name disappear from UK high streets after 173 years. It focuses on Howard Brown, the iconic Halifax advertising ambassador from the 1990s and 2000s, who later appeared on shows like First Dates and The Office. The piece explores his career trajectory after his banking ad fame, including his frustration with former bosses and his life post-advertising.
Source
bskyHalifax brand to disappear from UK high streets as Lloyds rebranding begins in 2027; Howard Brown reflects on his iconic ad careermirror.co.ukKey quotes
· 3 pulledAfter 173 years on the British High Street, Halifax is set to vanish, with Lloyds taking over the once iconic brand - but the memories live on.
Owner Lloyds Banking Group has announced that Halifax branches will be rebranded to Lloyds over the course of 2027, with the Halifax brand stopping new account openings.
This will no doubt come as a shock to many customers, who can still remember the days when Halifax dominated TV ad
You might also wanna read
Halifax brand to be scrapped after 173 years
Why 2025's most significant brand rebrands went unnoticed by social media
The article argues that the most significant brand rebrands of 2025 were not the ones that went viral on social media (like Cracker Barrel's
Creative Boom·6mo ago
Walkers unveils biggest rebrand in 80 years, replacing iconic crisp logo with sun motif
Walkers crisp brand has unveiled its biggest rebrand in nearly 80 years, replacing the iconic yellow crisp logo with a sun-inspired mark to
Creative Boom·5mo ago
Brandpie refreshes Royal Albert Hall's visual identity, blending heritage with modern design
Global consultancy Brandpie has refreshed the Royal Albert Hall's brand identity, refining its logo, typography, and signature red color to
Creative Boom·7mo ago
Peter Saville Criticizes Burberry for Reckless Logo Redesign
Graphic designer Peter Saville criticizes Burberry for its recent logo redesign, deeming it irresponsible due to the short timeframe since t
Dezeen·1y ago
Luxury Brands Descend on Europe for Summer 2026 Pop-Up Season
The article covers how luxury fashion brands are launching pop-up stores, beach club activations, and seasonal experiences across Europe for
vogue.com·9d ago
Comments
Sign in to join the conversation.
No comments yet. Be the first.