Former Mediawan Producer Charlotte Toledano Detaille Launches Alyx Films, Partners With Digital Creator Geronimo
Charlotte Toledano Detaille, former Mediawan producer behind Prime Video's hit 'Escort Boys,' is launching Alyx Films, an independent production banner based in Paris and the South of France. The company has signed an exclusive partnership with breakout French digital creator Geronimo, whose viral series 'The Book Club' has amassed over 35 million views and reached 450 million people across platforms. Alyx Films and Geronimo are co-producing his first short film and feature, marking a move from digital content to traditional cinema.
Key quotes
Charlotte Toledano Detaille, the former Mediawan producer behind Prime Video's streaming hit 'Escort Boys,' is launching Alyx Films, an independent banner that will kick off with an ambitious slate built around breakout French digital creator Geronimo.
The company, which is based in Paris and in the South of France, has signed an exclusive partnership with Geronimo, whose viral series 'The Book Club' has generated more than 35 million views and whose work has reached 450 million people across platforms.
Together, Alyx Films and Geronimo are co-producing his first short film and feature.
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