Disability@Work: A Business Framework for Inclusive Employment of People with Disabilities
Summary
This article discusses the significant market opportunity represented by people with disabilities (over 50 million strong in the U.S.) and their purchasing power. It argues that one of the best ways for businesses to tap into this customer segment is by ensuring representation in their workforce. The article introduces "Disability@Work" as a framework developed with input from employers with strong track records in disability employment, providing a path for companies to effectively employ people with disabilities.
Source
bskyDisability@Work: A Business Framework for Inclusive Employment of People with Disabilitiesaskearn.orgKey quotes
· 4 pulledPeople with disabilities are the third largest market segment in the United States.
When you consider the size of this population—more than 50 million strong— and add in their families and friends, you are looking at billions of dollars in purchasing power.
As with any customer segment, one of the best ways for a company to tap into it is to ensure it is represented in its workforce.
Disability@Work provides a path.
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