Dentsu Entertainment Partners With Made By Us Studios for Creator-Led Original Content
By
Justin Kroll
Summary
Dentsu Entertainment has signed an exclusive, multi-year partnership with Made By Us Studios, the creator-led studio of digital talent management firm Made By All. The deal, unveiled at Cannes Lions 2026, aims to develop and produce original creator-led shows, films, and entertainment formats built around influential digital talent. The partnership provides brands with a new route to engage audiences through entertainment content.
Source
DeadlineDentsu Entertainment Partners With Made By Us Studios for Creator-Led Original Contentdeadline.comKey quotes
· 3 pulledDentsu Entertainment, dentsu's global specialist entertainment division, has signed an exclusive, multi-year partnership with Made By Us Studios, the creator-led studio of industry leading digital talent management firm Made By All.
The partnership has come together to develop and produce original, creator-led shows, films and new entertainment formats built around today's most influential talent.
The partnership gives brands a new route to engage with audiences through the entertainment they seek out.
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