Marketing and Ad Execs from Netflix, Lego, and EA Discuss Industry Trends at Variety x Canva Cannes Lions Studio
By
Todd Spangler
Summary
Day 1 of the Variety x Canva Cannes Lions interview series featured senior marketing and advertising executives from major brands like Netflix, Unilever, Lego, and Electronic Arts discussing industry trends and evolving strategies to reach global consumers. The series took place at the Canva Creative Cabana on the Croisette in Cannes, with executives sharing insights on brand building, creative marketing, and adapting to changing consumer behaviors in the advertising landscape.
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Key quotes
· 2 pulledAmid the blazing soleil of the French Riviera, senior marketing and advertising executives from major brands — including Netflix, Unilever, Lego and Electronic Arts — joined Variety in the C-Suite in collaboration with Canva at Cannes Lions to discuss industry trends and how they're evolving their strategies to reach consumers across the globe.
Day 1 of the three-day interview series, which took place at the Canva Creative Cabana beachfront on the Croisette, featured Julia Goldin, chief marketing officer of Lego; David Tinson, chief experience officer at Electronic Arts; Amy Reinhard, p
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