Bluesky launches group chats and shifts toward community features amid user growth slowdown
By
Cristian Dina
Summary
Bluesky has launched group chats supporting up to 50 people and announced a strategic pivot toward community features, moving beyond its original focus on open public posting. The feature is available in version 1.124 of the app, with chat creators controlling participation and invite links. This shift comes as Bluesky's user growth has stalled at 44.8 million users.
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Key quotes
· 4 pulledBluesky launched group chats on Thursday and outlined a broader pivot toward community features, a strategic shift for a social network that has so far focused on open public posting.
Group chats support up to 50 people in the current release. The company says it may increase that limit later.
Chat creators control who can participate and can generate invite links that display as embedded cards when shared in Bluesky posts.
Users can set who is allowed to invite them: everyone, only people they follow, or no one.
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