Zee sells over 95% FIFA World Cup knockout ad inventory as brand demand surges

Zee sells over 95% FIFA World Cup knockout ad inventory, 10-second rates touch Rs 20–25 lakh

FIFA World Cup advertising rates hit ₹20-25 lakh during knockout stage

CLSA sees upside risk to Zee forecasts as FIFA World Cup lifts Z5 activity

Zee Entertainment Secures Indian Broadcast Rights for 39 FIFA Events Through 2034

Zee Entertainment Enterprises has secured Indian broadcast and streaming rights to 39 FIFA soccer events from 2026 to 2034, including the FI

Zee Entertainment Launches Unite8 Sports Channels in India, Pursues FIFA World Cup Rights

Zee Entertainment Enterprises has launched four new linear sports channels under the Unite8 Sports brand in India, offering content in Hindi

Media Buying Briefing: World Cup ad market heats up as U.S. and Mexico advance, but latecomers face inventory crunch

This Media Buying Briefing analyzes the advertising and media buying landscape surrounding the 2026 FIFA World Cup, co-hosted by the U.S., C

Media Buying Briefing: World Cup ad market heats up as U.S. and Mexico advance, but latecomers face inventory crunch

This Media Buying Briefing analyzes the advertising and media buying landscape surrounding the 2026 FIFA World Cup, co-hosted by the U.S., C