Poor quality, not superhero fatigue, is driving down box office returns for Marvel and DC films
By
Brian VanHooker
Summary
The article argues that "superhero fatigue" is a myth used to blame audiences for declining box office returns, when the real problem is that Marvel (and other studios) have been releasing poorly made superhero movies with weak scripts, underdeveloped villains, and questionable creative choices. Using Supergirl's poor box office opening as a case study, the author contends that audiences still show up for well-crafted superhero content (like Deadpool & Wolverine or The Batman), proving the issue is quality, not genre fatigue.
Source
polygonPoor quality, not superhero fatigue, is driving down box office returns for Marvel and DC filmspolygon.comKey quotes
· 3 pulledExcept, there is no such thing as superhero fatigue. The whole idea of superhero fatigue is just an audience-blaming scapegoat.
When audiences don't show up for a superhero movie, it's not because they're tired of capes — it's because they're tired of bad movies.
Deadpool & Wolverine proved that when you give people a fun, well-made superhero film, they will still pack theaters.
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