StackAdapt's ChatGPT Advertising Pilot Program Reveals $15-$60 CPMs and $50,000 Minimum Spend
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jlark77777
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Summary
StackAdapt, a demand-side platform (DSP), is offering exclusive advertising placements within ChatGPT through a pilot program. The leaked deck reveals that ads will be driven by prompt relevance, with CPMs ranging from $15 to $60 and a minimum spend requirement of $50,000 for the pilot. The program represents one of the first attempts to monetize ChatGPT through targeted advertising based on user prompts and context.
Key quotes
· 3 pulledThe DSP is offering ad placements driven by prompt relevance and dangling CPMs ranging from $15 to $60, with a $50,000 minimum spend for the pilot.
The DSP dangles ChatGPT ad placement driven by prompt relevance and CPMs range from $15 to $60, with a $50,000 minimum spend required for the pilot.
Artificial Intelligence
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