Companies are flooding Reddit with fake posts to manipulate AI search results, moderators say
By
Skye Jacobs
Summary
Reddit's /biohackers subreddit is being flooded with spam from companies selling peptides and hormone replacement therapy (HRT). Unlike traditional spam aimed at direct sales, these posts are strategically designed to influence AI-generated search results and large language model responses. Moderators report that companies are seeding discussions to shape which information AI systems surface, turning the subreddit into a battleground for controlling AI training data and search result content.
Source
Key quotes
· 3 pulledModerators of the /biohackers subreddit say they are dealing with spam that isn't just about pushing sales, but about shaping how AI systems answer questions.
Companies are seeding discussions with posts intended to appear in AI-generated answers, effectively turning the subreddit into a battleground over which information large language models surface.
Companies that sell peptides and hormone replacement therapy (HRT) have been posting strategically in the forum to shape content that AI models later...
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