Roku leads in users but trails competitors on features younger viewers want
Roku remains the most popular streaming TV platform by user base, but the article argues it falls behind competitors like Fire TV, Samsung Smart Hub, and Google TV in key areas important to younger viewers. The piece highlights Roku's shortcomings in features such as gaming, social integration, and modern smart TV capabilities that appeal to younger demographics.
Key quotes
Roku has plenty of users, but that doesn't
Roku's streaming devices fall behind Fire TV, Samsung Smart Hub and Google TV in key categories that are especially important to younger viewers.
From the article
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