Apple TV's critical hits haven't translated into top streaming rankings
By
Janko Roettgers
Pure flour-power. Hearty enough to carry you through lunch.
Summary
Apple TV has produced critically acclaimed hits like Severance, Pachinko, Silo, and Ted Lasso, yet the streaming service still fails to crack Nielsen's top 10 most-used streaming services. Unlike competitors such as Netflix that offer large catalogs, Apple TV focuses on tentpole titles, which has limited its audience reach despite strong critical reception.
Key quotes
· 3 pulledSeverance. Pachinko. Silo. Ted Lasso. Over the past couple of years, a number of Apple TV shows have become hits with audiences and critics alike.
And yet, compared to the size of other subscription services, Apple TV still barely makes a dent.
In Nielsen's most recent The Gauge report, Apple's service failed once again to make the top 10 list of most-used streaming services, suggesting that its audience is smaller than not just that
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