Review: Made by James Offers Honest, Experience-Driven Logo Design Advice
By
Dirk Petzold
Summary
A hands-on review of James Martin's "Made by James: The Honest Guide to Creativity and Logo Design," which won the 2021 American Graphic Design Award. The reviewer notes the book stands out from typical logo design guides by offering honest, experience-based advice from a designer who has real client-facing experience. The book emphasizes building trust with clients, creative discipline, and practical logo design wisdom rather than generic tips.
Source
Key quotes
· 3 pulledJames Martin writes like a designer who has actually sat across from a nervous client and talked them off a ledge because he has.
Most logo design books repeat the same five tips. This one didn't.
Made by James won the 2021 American Graphic Design Award for Book Design from Graphic Design USA, and after finishing it twice, I understand why.
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