Jayda Cheaves Signs With WME After Departing The Team Agency
By
Etan Vlessing
Summary
Jayda Cheaves, a fashion influencer and social media star, has signed with WME for representation after leaving The Team (formerly Wasserman). Cheaves, who initially signed with Wasserman in January 2026 before its rebranding and sale process, will now work with WME to expand her business ventures. She is already the CEO and face of multiple brands including Waydamin, Jayda Cheaves Beauty, Fidele Clothing, and Girl Wipes.
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Key quotes
· 3 pulledJayda Cheaves has signed with WME for representation.
The move follows the fashion powerhouse and social media star in Jan. 2026 announcing she had signed with then-named Wasserman before the talent and management firm rebranded as The Team amid a formal sales process.
Now, after parting ways with the talent agency founded by Casey Wasserman, it will be WME's job to turn Cheaves' viral fame as a content creator and entrepreneur into new business ventures.
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