Introducing Partial Structured Data File Upload

Today we’re introducing Partial Structured Data File Upload to Display & Video 360! This new capability allows you to upload Line Item Structured Data Files (SDFs) that only include certain subsets of columns. Standard Line Item Structured Data Files require the inclusion of over 120 columns to support a wide breadth of Display & Video 360 settings. Partial SDFs let you only include settings that you want to update, making the files smaller and easier to manage. The reduced size of partial SDFs enables: A higher overall resource limit for a single file. Faster file uploads and resource updates. Reduced risk of unintended changes to other line item settings. Partial SDFs are uploaded using the Display & Video 360 UI , the same as you would upload a standard SDF. No additional enrollment or configuration is required. See the Partial SDF Upload guide to learn which SDF columns are currently supported and download sample files to get started. If you have any questions or want to discuss this post, please reach out to us on our “Google Advertising and Measurement Community” Discord server . - Trevor Mulchay, Display & Video 360 API Team