Viva Pictures Founder Victor Elizalde Disrupts Animation Distribution with Gross Royalties Model
By
Karen Idelson
Summary
Victor Elizalde's Viva Pictures is disrupting the family animation distribution model by offering gross royalties paid off the top, ensuring licensors see money beyond their minimum guarantee. Unlike traditional models where expenses eat into producer shares, Viva's approach has made Elizalde a trusted partner. The company produces two to three original animated films annually and also uses AI to analyze projects for success potential.
Source
VarietyViva Pictures Founder Victor Elizalde Disrupts Animation Distribution with Gross Royalties Modelvariety.comKey quotes
· 5 pulledElizalde's model at Viva disrupts the way business has been done in the past.
The company offers gross royalties paid off the top.
In this setup, licensors see money beyond their minimum guarantee.
Under the older models, a host of expenses could eat up the share paid to producers.
It's a system that's made him a trusted partner in many deals.
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