Guitar Center Implements 72-Hour Waiting Period for All Instrument Purchases
By
The Onion Staff
Lightly toasted, lightly seasoned, mostly correct.
Summary
Guitar Center has implemented a 72-hour waiting period for all customers to prevent impulsive purchases made during emotional distress. The policy requires customers to wait three days before completing any instrument purchase, with CEO Gabe Dalporto stating that owning musical instruments is a responsibility and the company wants to prevent customers from making purchases they might regret. The policy applies to all acoustic/electric guitars, basses, and keyboards, and includes a mandatory cooling-off period similar to firearm regulations.
Key quotes
· 3 pulledOwning a guitar is a huge responsibility, and the last thing we want is for these instruments to fall into the wrong hands
The mandatory cooling-off period was an easy, proven way to prevent customers from purchasing acoustic or electric guitars, basses, or keyboards and ultimately doing something they might regret
We want to make sure that when someone walks out of our store with a new instrument, they're making a thoughtful, considered decision
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