China Smartphone Sales Drop 13% During 618 Festival as Memory Costs Limit Discounts

China smartphone sales fall 13% during 618 festival as rising memory costs limit discounts

Smartphone sales in China dropped 13% year-on-year during the 618 shopping festival (May 26 - June 21), according to Counterpoint Research.

iPhone discounts lift Apple to second place in China’s shrinking smartphone market

Budget smartphone market collapses under the weight of memory shortages, sales expected to drop 22% — memory alone now comprises up to 64% of the total cost of lower-tier smartphones

Chinese Phone Makers Slash 2026 Shipment Targets as Memory Prices Soar

IDC Forecasts 13% Decline in Global Smartphone Market for 2026 Due to Memory Shortage Crisis

IDC forecasts a 12.9% year-on-year decline in worldwide smartphone shipments in 2026, marking the largest drop ever recorded. The decline is

Global smartphone market faces record annual decline as chip crunch worsens