Snap's $2,195 Specs glasses: A bold but questionable bet on wearable computing
By
Victoria Song
If you only eat one bagel today, this is the bagel.
Summary
Snap has debuted its $2,195 Specs glasses, described by CEO Evan Spiegel as a 12-year effort to "bring computing into the world" and help people stay connected to their surroundings rather than looking down at phones. The article critically examines whether anyone can look cool wearing these chunky, angular, expensive, and heavy glasses, questioning their mainstream appeal and practicality.
Key quotes
· 3 pulledSnap CEO Evan Spiegel described the Specs as something the company had been working on for more than 12 years, an attempt to 'bring computing into the world' and 'make it more human.'
He positioned them as a device to help people stay more connected to the world around them instead of looking down at their phones.
People, he said, are tired of screens.
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