Snap opens pre-orders for $2,195 Specs AR glasses, entering competitive wearable market
By
Andrew Hutchinson
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Summary
Snap has opened pre-orders for its Specs augmented reality glasses, priced at $2,195. The device offers a standalone AR experience with all computing power built into the glasses themselves, making them chunkier than competitors' prototypes. The glasses come in two sizes and feature hundreds of custom Snap Lenses. However, Snap faces stiff competition from Apple and Meta in the AR wearables space.
Key quotes
· 3 pulledSnap announced the official launch of its Specs augmented reality glasses, which could make the company a key player in the next stage of wearable computing and interactive digital experiences.
Specs offer a standalone AR experience, with all of the computing power built into the device itself.
That's why the glasses are chunkier than the initial prototypes of Meta's coming AR glasses, with Meta planning to launch its AR device with an accompanying compute puck that will need to be carried around when wearing the device.
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