Anke Greifeneder Leads HBO Max Germany's Local Content Revolution

HBO Max Germany's Anke Greifeneder on Commissioning Local Originals and Finding the Next Generation of German Talent

Anke Greifeneder, HBO Max Germany's boss, discusses her mission to commission original German productions for HBO, seeking out the next gene

Mercedes-Benz Media

HBO Max Announces 'The Pitt: Direct-To-Consumer' Spin-off About Pharmaceutical Ad Agency Workers

HBO Max announced a new spin-off of 'The Pitt' called 'The Pitt: Direct-To-Consumer' that follows workers at a pharmaceutical advertising ag

Warner Bros. Discovery's Gerhard Zeiler calls for end to content exclusivity, signals greater YouTube partnership

Gerhard Zeiler, President of International at Warner Bros. Discovery, argues that major media companies should abandon an exclusivity mindse

Netflix EMEA Chief Warns European Rights Retention Rules Risk Benefiting Private Equity-Backed Indies

Netflix EMEA chief Larry Tanz warned against a "one size fits all" regulatory approach to rights retention in Europe, arguing it could dispr

CME CEO Sam Barnett Urges CEE Broadcasters to Act Against Netflix and YouTube Dominance

CME CEO Sam Barnett warns that traditional TV broadcasters in Central and Eastern Europe must adapt quickly to compete with global streaming