A24's $75M Google DeepMind Partnership Sparks Backlash Amid Backrooms Box Office Success
By
John Semley
Summary
A24's horror hit "Backrooms" has crossed $300 million at the global box office, becoming the studio's biggest success yet. The film's themes about a world mindlessly ripping off reality have been interpreted as a critique of generative AI. In a somewhat ironic twist given this context, A24 has announced a $75 million research partnership with Google DeepMind, sparking backlash from indie film fans who are concerned about AI companies deepening their influence in Hollywood.
Source
WiredA24's $75M Google DeepMind Partnership Sparks Backlash Amid Backrooms Box Office Successwired.comKey quotes
· 3 pulledBackrooms, the recent horror movie mega-hit, is a film replete with ideas about repetition and degradation.
Its central theme—the horror of a world that seems to be mindlessly, monstrously, ripping off our own—was regarded in some circles as a critique of generative AI.
On the back of this box office coup, it's a bit funny that A24 would recently announce a $75 million research partnership
You might also wanna read
Google invests $75 million in A24 studio alongside AI research partnership with DeepMind
Google is investing approximately $75 million in A24, the independent film studio behind hits like Backrooms and Obsession. This marks Googl
digitaltrends.com·2d ago
Google DeepMind invests $75 million in A24 for AI filmmaking research partnership
Google DeepMind and film studio A24 have announced a long-term research partnership focused on AI filmmaking. Google is also investing appro
the-decoder.com·1d ago
A24 Partners with Google DeepMind in $75 Million AI Research Deal for Filmmaking
A24 is partnering with Google DeepMind in a $75 million research-focused deal to help filmmakers develop new AI workflows and techniques. Un
IndieWire·2d ago
A24 and Google DeepMind Partner on $75 Million AI Research Lab for Filmmaking Tools
A24 has partnered with Google DeepMind to form an AI venture, with Google funding an AI research lab at A24 to the tune of $75 million. The
hollywoodreporter.com·2d ago
Google DeepMind Invests ~$75 Million in A24 for AI Filmmaking Tools Partnership
Google DeepMind has invested approximately $75 million in A24 as part of a research partnership to develop AI-powered filmmaking tools. The
Deadline·2d ago
Google DeepMind invests $75M in A24 to develop AI filmmaking tools
Google DeepMind has invested $75 million in indie film studio A24 to form a partnership focused on developing AI tools for filmmaking. The d
techcrunch.com·2d agoComments
Sign in to join the conversation.
No comments yet. Be the first.