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Devils Backbone announces new look for its Smash brand
Devils Backbone Distilling Co. recently announced that its award-winning, ready-to-drink (RTD) canned cocktail, Smash, has received a “fresh squeezed” new look. While the taste itself will remain the same, the packaging will debut its re-design on shelves starting this week. The new branding, which was designed in collaboration with Minneapolis-based Rise an
Hospitality visionary Will Guidara to deliver keynote at 2026 Craft Brewers Conference in Philadelphia
The Brewers Association (BA) — the not-for-profit trade association representing small and independent American craft brewers — recently announced that hospitality entrepreneur and bestselling author Will Guidara will deliver the keynote address at the 2026 Craft Brewers Conference & BrewExpo America (CBC), taking place April 20–22, 2026, in Philadelphia, Pe
Aliens may be coming, so HOPWTR says drink whatever you want
HOPWTR, a frontrunner in the non-alcoholic beverage market, is kicking off the holiday season with their “Drink Whatever You Want” campaign, just as global curiosity peaks around the mysterious interstellar object 3i/ATLAS, which is currently making its way toward Earth. As headlines swirl about unidentified objects beneath U.S. waters and scientists debate
Athletic Brewing brings back Athletic January with on-premise focus and new 2026 launches
Athletic Brewing Co., America’s largest dedicated non-alcoholic brewer, today announced the return of its Athletic January campaign, a month-long celebration of moderation and mindfulness. Developed for beer lovers approaching January with greater intention and balance, Athletic January showcases how the brewery’s great-tasting non-alcoholic brews can elevat
Asher’s Chocolate and Conshohocken Brewing bring back Chocolate Imperial Stout
Asher’s Chocolate Co., the award-winning, family-owned chocolatier, and Conshohocken Brewing Co. recently announced the return of their wildly popular Asher’s Chocolate Imperial Stout, back for its second year and marking the fifth installment in Asher’s ongoing craft beer collaboration series. After last year’s release sold out in less than two weeks, the 2
Schlafly Beer names James “Otto” Ottolini CEO
The Saint Louis Brewery, brewer of Schlafly Beer, recently announced the appointment of James “Otto” Ottolini as CEO. Ottolini has worked with Schlafly in various roles for over 24 years. He has worked in all aspects of the brewing industry since 1992 and has an Executive MBA from Washington University. David Schlafly, who has served Read More The post Schla