YouTube Moves AI Disclosure Labels to More Visible Locations

YouTube is updating its AI content disclosure policies by moving labels to more prominent positions on both long-form videos and Shorts, aiming to give viewers immediate context about whether content was created or significantly altered using artificial intelligence. The Verge reported that the 'AI' label will now appear directly below the video player, above the description, rather than being hidden. Deadline added that for Shorts, the labels will be directly overlaid on the video.

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The VergeYouTube moves AI disclosure labels to more visible locations on videos and ShortsDeadlineYouTube to Display More Prominent AI Content Labels on Videos and Shorts

'The move aims to give viewers immediate context about whether content has been created or significantly altered using artificial intelligence,' Deadline reported.

This change comes as part of a broader push by YouTube to improve transparency around generative AI on the platform. The Verge noted that YouTube will also begin automatically identifying and labeling AI-generated content, following Google's expansion of AI verification efforts at I/O.

true-tech.net reported that YouTube is expanding its automatic detection systems for AI-generated content, with these changes rolling out in 2026. The labels will now appear directly below the video player and above the description section for long-form content, according to true-tech.net.

true-tech.netYouTube to make AI labels more visible and expand automatic AI content detection by 2026

By making these labels more visible, YouTube is responding to growing concerns about AI-generated content misleading viewers. The updates apply to both long-form videos and Shorts, ensuring that users across the platform can quickly identify AI-altered material.