Yelp Enhances AI Chatbot Assistant with Digital Concierge Features

Yelp is giving its chatbot assistant a major upgrade, turning the platform into something closer to a digital concierge with a suite of new features designed for 'getting things done.'

The move, one of several AI-focused updates in recent months, is part of a broader industry push to make AI more relevant and practically useful to consumers while turning huge troves of user-generated data into a competitive edge.

Yelp says the Yelp Assistant chatbot will be at 'the center of the app experience,' where it can answer questions, make recommendations, and even handle bookings.

Yelp says it wants the Yelp Assistant AI chatbot platform to help people 'search less and do more.'