World ID biometric project partners with Tinder, Zoom, and Docusign after government rejections
By
Ananya Bhattacharya
Sesame, salt, and substance. A flagship bake.
Summary
World (formerly Worldcoin), a Sam Altman-backed biometric identification project that scans users' irises to verify humanness, has been rejected by regulators in countries like Kenya and Brazil over privacy concerns. However, it is now gaining traction in corporate America through partnerships with Tinder, Zoom, and Docusign, who will use World's digital ID system to combat deepfakes, scams, and fraud. The project, launched by Tools for Humanity, aims to solve the growing problem of distinguishing humans from bots online.
Key quotes
· 3 pulledWorld, a project designed to distinguish humans from bots using biometrics, announced strategic partnerships with Tinder, Zoom, and Docusign.
The three companies will use World's digital identification to verify users, aiming to reduce deepfakes, scams, and other fraudulent activity.
The company scans people's irises and assigns them a 'proof of humanity.'
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