Opinion: Democrats need policy substance reform, not just better messaging
By
Jonah Goldberg
Toasted to a respectable shade. No regrets, no crumbs left.
Summary
This opinion piece argues that the Democratic Party's post-2024 election problems are not just about messaging or advertising, but about substance. Using the metaphor of a dog food company executive who blames packaging for poor sales when the product itself is flawed, the author contends that Democrats need an "Operation Kibble" — a fundamental reassessment of their policies and platform rather than just better communication strategies. The piece critiques the party's approach to key issues and calls for genuine introspection and policy reform.
Key quotes
· 3 pulledThere's an ancient story about a dog food company executive convening a big sales meeting. The executive recounts all the company's advantages: the best sales team, the best advertising, the best packaging. He then irately asks: 'So why aren't we selling more dog food?'
Democrats would do well to challenge the notion that there's nothing wrong with their dog food and that they just needs better advertising.
The problem isn't the packaging — it's the product.
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