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Gen Z career expert shares intentional cold-application strategy for navigating a tough job market

Jennifer Liu

13d ago· 4 min readenNews

personal business job search career advice

Summary

Gen Z career expert Jade Walters shares her strategy for cold-applying to jobs intentionally, including setting up LinkedIn and Google alerts for specific keywords, applying within 24-48 hours of a posting, and searching for hiring managers' posts about vacancies. While referrals are often emphasized, Walters argues that a deliberate cold-application approach combined with a mindset of being "delusional" (confident and persistent) can help job seekers navigate a tough market.

Source

bskyGen Z career expert shares intentional cold-application strategy for navigating a tough job marketcnbc.com

Key quotes

· 4 pulled

Walters tells CNBC Make It she's had the most success with an intentional application approach.

Though many experts emphasize the importance of referrals to land a job right now, Walters still finds value in cold-applying to jobs where you don't already have an in.

She has her LinkedIn and Google alerts set up to notify her when a job related to a few keywords pop up; from there, she gives herself 24 to 48 hours to get her application in.

Walters has also cold-applied to jobs by searching her LinkedIn feed for posts from hiring managers announcing vacancies

Snippet from the RSS feed

Jade Walters has landed jobs by going viral on TikTok and through connections. For her next job she's trying a more traditional approach: cold-applying online.

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