Weigel launches audience-based ads platform across multicast TV networks
The solution allows advertisers to buy campaigns based on audience interests, behaviors and purchase intent rather than traditional age and gender demographics.— This story first appears at…
Read the full articleYou might also wanna read
Scripps-owned local stations return to DIRECTV under new deal
TheDesk·2h ago
Fox Television Stations appoints Robert Lydick to SVP, Engineering & Operations
TheDesk·4d ago
NAB Launches Redesigned Spot Center
Tv Technology·9h ago
Court Denies Stay of Nexstar-Tegna Merger; Trial Date Set for State AG's, DirecTV Challenge
Tv Technology·11h ago
Fubo appoints Alisa Bowen to CEO role; David Gandler to resign from board
TheDesk·1d ago
Appeals court tosses challenge to FCC’s approval of Nexstar-TEGNA deal
TheDesk·1d ago
Comments
Sign in to join the conversation.
No comments yet. Be the first.