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Walmart launches competing sales event to counter Amazon Prime Day

By

Patricia Battle

10d ago· 4 min readenNews

Summary

Walmart is intensifying its competitive efforts against Amazon's Prime Day by running its own "Walmart Deals" savings event. Amazon's Prime Day generated $24.1 billion in online spending last year across U.S. retailers, a 30.3% year-over-year increase. The competition comes amid weak consumer sentiment and intensifying rivalry between the two retail giants.

Source

bskyWalmart launches competing sales event to counter Amazon Prime Daybit.ly

Key quotes

· 3 pulled
Last year, Amazon Prime Day drove $24.1 billion in online spend across U.S. retailers, representing 30.3% year-over-year growth, according to Adobe for Business data.
In a press release last year, Amazon said the event delivered record sales, marking its biggest Prime Day to date.
Walmart is ramping up its efforts to prevent customers from flocking to Amazon's upcoming Prime Day event, which offers steep discounts across multiple product categories.
Snippet from the RSS feed
Walmart is shifting gears as competition with Amazon and other retailers intensifies amid weak consumer sentiment.

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