Topgolf launches a retail media network
The new division will turn Topgolf’s gaming-and-dining centers into an advertising channel for brands.
Read the full articleYou might also wanna read
EA launches new advertising division to sell in-game activations
The newly launched EA Advertising division is tasked with helping brands connect with gaming fans.

Versant to Acquire Sports Tech Company Full Swing for $530 Million
Owner of the Golf Channel is buying the sports technology platform for golf, baseball, and multi-sport interactive experiences from Bruin Ca

Athlon Sports Golf Is Building a Bigger Daily Home for Golf Fans
Athlon Sports is expanding its golf footprint, and the next step is built for the way fans follow the game now. Soon, Athlon Sports Golf wil
Versant Acquires Tiger Woods-Backed Golf Simulator Company Full Swing for $530 Million
Versant is buying Full Swing, used by TGL, for $530 million.
Versant Acquires Tiger Woods-Backed Golf Simulator Company Full Swing for $530 Million
Versant is buying Full Swing, used by TGL, for $530 million.
Versant Acquires Sports Tech Company Full Swing for $530 Million
The tech company, best known for its advanced golf simulators, will expand the Golf Channel owner's presence in the tech and analytics space
Versant Acquires Sports Tech Company Full Swing for $530 Million
The tech company, best known for its advanced golf simulators, will expand the Golf Channel owner's presence in the tech and analytics space
Retailers pivot to advertising revenue through retail media networks
Retailers increasingly see themselves not just as sellers of goods but as media companies, using the data generated by millions of shoppers

Comments
Sign in to join the conversation.
No comments yet. Be the first.