Threads Surpasses X in Daily Mobile Users According to Market Data
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Summary
Meta's Threads social media platform has surpassed X (formerly Twitter) in daily mobile users, according to Similarweb data. Threads now has 141.5 million daily active users on iOS and Android as of January 7, 2026, compared to X's 125 million. This growth is attributed to Meta's cross-promotion strategies, creator tools, and rapid feature development, while X faces ongoing controversies. However, X still maintains dominance on web platforms.
Key quotes
· 4 pulledThreads had 141.5 million daily active users on iOS and Android as of January 7, 2026, after months of growth, while X has 125 million daily active users on mobile devices.
This appears to be the result of longer-term trends, rather than a recent surge.
Threads' daily mobile usage has quietly surpassed X as Meta leans on cross-promotion, creator tools, and fast feature rollouts — even as X faces fresh controversies.
While X still dominates Threads on the web, the Threads mobile app for iOS and Android has continued to see an increase in daily active users over the past several months.
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